Flog It
Sell directly to the trade. Skip the middlemen.
How It Works
Big car buying companies sell your vehicle through trade auctions for profit — Flog It lets you skip the middleman and sell into the trade yourself, with the potential to achieve much more for your vehicle.
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1
Submit Your Vehicle
Complete the form, set your reserve price (the lowest you’ll accept), and pay the £49 listing fee — your vehicle will be listed in up to 3 auctions to help achieve the best price.
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2
We Handle Everything
We collect your vehicle or you deliver it to us — we prepare, photograph, list it, and handle the sale and handover to the buyer.
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3
Sold & Paid After Auction
Buyers compete — once your reserve is met and the vehicle sells, you get paid.
Recent Flog It Sales
Vehicles vary in condition — final sale prices reflect factors such as mileage, faults, and overall condition.
Why Choose Flog It?
The smarter way to sell your car — giving you the chance to get more for your vehicle.
Sell Direct To The Trade
Skip the middleman and list your vehicle directly to trade buyers through auction.
Set Your Own Reserve
You stay in control — set the minimum price your vehicle will sell for.
Buyers Compete For Your Car
Trade buyers bid against each other, giving you the opportunity to achieve more.
We Handle Everything
From collection to listing, sale, and handover — we take care of the entire process.
Real Experiences From Flog It
Frequently Asked Questions
Answers to the most common questions about selling through Flog It.
You set your own reserve price — the minimum your vehicle will sell for. If bidding meets or exceeds your reserve, the vehicle is sold at the final auction price. If it doesn’t, there’s no sale.
We do. From collection or drop-off, to photographing, listing, managing the auction, and handing the vehicle over to the buyer — we take care of everything.
You can either bring your vehicle to us or we can arrange collection.
Once your vehicle is sold through auction and the buyer has paid, we’ll transfer the funds directly to you.
Why We Created Flog It
Most people don’t realise what happens after they sell their car to a typical car buying company. That same vehicle is often sent straight to a trade auction — where it’s sold on for a profit. Flog It was created to give you access to that same market. Instead of accepting a lower direct offer, you can list your vehicle directly to trade buyers — letting them compete and drive the price up. We handle everything for you, from collection and professional listing to managing the sale and handing the vehicle over to its new owner. It’s the same process used by the trade — just made accessible to you.